EFF Members created havoc at Swedish retailer’s stores in up-market malls in Pretoria
RED T-shirt clad Economic Freedom Fighters closed down South African branches of the international clothing retail giant H&M, including at Menlyn Mall in the city - and will close down any other shop that behaves in a racist manner.
On Saturday EFF members stormed the Swedish retailer’s stores in up-market malls in Pretoria, Joburg and Cape Town, upending racks and pushing over shop dummies.
A video taken at a Menlyn Mall shop has gone viral on social media.
The reason for their violent protest action was an advert for an H&M product, a boy’s green hoodie, modelled by a young black child bearing the words: “Coolest monkey in the jungle.”
After objections were first raised abroad, H&M apologised for the advert and withdrew the item from its online store. “We strongly believe that racism and bias in any shape or form, deliberate or accidental, are simply unacceptable,” H&M said in a statement.
“We have got this wrong and we are deeply sorry.”
But…
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